Creative, production and content teams
For studios, agencies and production businesses juggling shoots, assets, clients, schedules and approvals across too many disconnected tools.
Internal software for creative studios
Turn your scattered spreadsheets into one clear system.
We build internal software that helps creative studios reduce admin, track work properly and stop important jobs getting lost in spreadsheets and email chains.
The best software doesn't add more process.
It makes the work easier to see, manage and improve.
See every job clearly
Bring projects, shoots, assets, approvals, files and ownership into one shared view.
Cutting the admin drag
Replace copy-paste updates, spreadsheet trackers and repeated follow-up messages with cleaner workflows.
Built for the long term
It's a system designed around your processes, it isn't a generic tool your team has to fight against.
Best fit
Who this is for
I work best with growing teams that have outgrown spreadsheets, shared inboxes and "just ask Dave" processes - but do not need a bloated enterprise system or a year-long software project.
Businesses running on spreadsheets
If your team relies on Excel, Google Sheets or copied-and-pasted reports to keep work moving, I can turn that process into a proper internal system.
Teams with messy approval workflows
For companies where jobs, quotes, assets, designs or documents get stuck waiting for the right person to approve them.
Growing companies without internal software capacity
You know the process is broken, but your team does not have the time or technical capacity to design and build the right internal tool.
Businesses needing client portals
For teams that want clients to log in, view progress, approve work, upload files, track jobs or access key information without endless email chains.
Operations-heavy businesses
For companies managing jobs, assets, staff, reports, requests or repeatable internal processes that are becoming harder to control manually.
Founders and managers tired of admin drag
If your team is spending hours chasing updates, duplicating data or manually compiling reports, the right internal software can remove a lot of that noise.
Companies ready for a focused first project
Best fit if you have a clear operational pain, a real budget, and want a useful internal tool delivered in weeks - not months of meetings.
Not sure if your workflow is fixable?
Book a 20-minute workflow call and I'll help you identify where custom software could save time, reduce admin or improve visibility.
Where teams get stuck
Problems I solve
Most growing teams don't need another SaaS subscription. They need their actual workflow turned into a system.
Everything lives in spreadsheets
Jobs, clients, assets, deadlines and notes are spread across fragile spreadsheets that only one or two people truly understand. I replace them with a proper internal system your team can actually rely on.
Approvals are stuck in email chains
Work gets delayed because decisions, sign-offs and feedback are buried across inboxes, Teams messages and random calls. I build approval flows that make it clear what needs doing, who owns it and what's waiting.
No one knows the real job status
Managers have to chase people for updates because there's no single place to see what stage a job is at. I create dashboards that show live progress, blockers, deadlines and responsibility.
Assets are hard to track
Files, products, samples, images, documents or physical assets get lost because they're tracked manually or scattered across folders. I build systems that make assets searchable, organised and connected to the work they belong to.
Reporting takes too much manual effort
Weekly reports, client updates and internal numbers take hours to pull together because the data is split across different places. I turn that into automatic reporting with the numbers your team actually needs.
Clients keep asking for updates
Your team loses time answering the same "where are we up to?" questions. I can build client portals or status views so clients can see progress without constantly chasing your team.
The process only works because certain people remember it
When your workflow lives in people's heads, every holiday, sick day or new hire creates risk. I help turn messy internal knowledge into a repeatable system that anyone trained can follow.
Off-the-shelf tools don't quite fit
Generic SaaS tools force your team to work around someone else's process. I build custom tools around how your business already works, then make the painful parts faster, clearer and easier to manage.
Recognise a few of these?
Book a 20-minute workflow call and we'll map out where your internal process is leaking time.
Internal software
What I build
Custom internal software designed around the way your business actually works - not another off-the-shelf tool your team has to fight with.
Intranets
Central hubs for your team, projects, documents, updates, clients, jobs, and internal processes. Built to replace scattered spreadsheets, folders, and message threads with one organised system.
Dashboards
Live business dashboards that show the numbers, jobs, tasks, deadlines, and operational data your team actually needs to see. No digging through exports or waiting for manual reports.
Workflow Systems
Systems that turn messy internal processes into clear step-by-step workflows - approvals, job tracking, task handovers, status updates, forms, and notifications.
Client Portals
Secure portals where clients can log in, view project progress, upload files, approve work, access documents, and communicate without everything getting lost in email.
Reporting Tools
Custom reporting tools that pull together the right data and present it clearly for managers, clients, or internal teams. Built around the reports you actually use.
Admin Panels
Practical admin interfaces for managing users, jobs, content, assets, bookings, records, and business data without needing to touch the database or rely on developers.
If your team runs part of the business through spreadsheets, emails, shared folders, or repetitive admin, that process can probably be turned into a proper system.
We'll talk through the messy process, what it costs you, and whether it makes sense to turn it into a custom internal tool.
Book a 20-minute workflow callHow it works
How it works
A focused route from messy workflow to live internal software, with enough structure to keep the build useful and enough pace to avoid months of drift.
01
Audit
Map how work really moves, where time is lost and which bottleneck is worth solving first.
02
Prototype
Turn the workflow into screens, user journeys and a practical scope before the full build begins.
03
Build
Create the interface, API, data model and deployment path around the agreed first version.
04
Deploy/support
Ship the system, support handover, and improve around real usage once the team starts working in it.
Pricing from
Pricing from
Every proposal is scoped around the workflow, integrations, roles, data and launch support needed, but most focused internal software projects sit in a clear starting range.
Most first builds
£7.5k–£15k
Most projects start from £7.5k–£15k. Smaller audits or prototypes may sit below this; larger portals, reporting and integrations are quoted after discovery.
Talk through a projectWorkflow audit
A practical review of the current process, the bottleneck, and the smallest useful first system.
Focused first build
A production-ready internal tool or portal that solves one operational pain properly.
Integrations and data
Importing existing spreadsheets, connecting APIs, automating notifications, or shaping reporting.
Launch support
Deployment, handover and iteration so the system fits the way the team actually works.
Why me
Fast software delivery without the agency bloat.
We use agentic development to build internal software faster, but there is still proper full-stack engineering behind the work. That means clean architecture, practical UX, reliable APIs, sensible databases, and deployments that work outside a demo. Clients do not need to manage a chain of separate people because we can take a project from the workflow problem to prototype to production.
Built for
- Internal tools
- Intranets
- Dashboards
- Workflow systems
- Client portals
- Reporting tools
- Admin panels
If the workflow is broken but the software spec is still fuzzy, we can help turn the problem into a working internal tool.
Talk through the workflowAgentic development speed
We use AI-assisted development workflows to move quickly from idea to working software. That lets us prototype, iterate and deliver useful systems in weeks while still keeping control of architecture, security and quality.
Full-stack delivery
We handle the full delivery chain: UX, front-end, API, database design, authentication, business logic, reporting and admin tooling. You do not need to stitch together separate freelancers just to get one system live.
DevOps included
We do not just write code and leave you with a folder of files. We can set up hosting, deployments, environments, databases, APIs and ongoing iteration so the system runs properly after launch.
Real project experience
We have already sold and delivered a paid intranet project for a real business. We know the difference between building a polished demo and building software that has to support actual operations.
Recent project
Recent project: £15.5k bespoke intranet
Designed and delivered a bespoke intranet that brought scattered project information, documents and internal updates into one calmer operating space.
Delivery impact
Less manual chasing, clearer handoffs and one shared place for the team to understand work in motion.
Problem
Project context, documents and updates lived in too many places, making status checks and handoffs harder than they needed to be.
Solution
A bespoke intranet with clear project views, shared documents, useful status updates and practical admin controls.
Result
A calmer day-to-day workflow with less chasing and better visibility for the people running the work.
Delivery
Discovery, UX, full-stack build, deployment and handover were handled as one focused project.
Contact
Got a process slowing the team down?
Describe the annoying part of the workflow. I’ll help work out whether the answer is software, automation, or a cleaner operating model.
Best fit: internal systems, portals, approvals, quoting, reporting and admin-heavy workflows.
Typical first step: map the bottleneck before jumping to features.
Engagement note: a full contract follows the proposal before build work begins.
FAQ
Practical answers before you start.
A custom internal system is a commitment, so the basics should be clear before we scope the first build.
BudgetWhat budget should we have in mind?
Most projects start from £7.5k–£15k, then move up or down based on users, workflows, integrations, data migration and launch support. I normally shape the smallest system that solves the operational bottleneck before quoting.
TimelinesHow long does a build usually take?
Focused builds are usually planned in weeks, not months. The exact timeline depends on how clear the workflow is, how much data needs moving, which integrations are involved and how quickly feedback comes back.
OwnershipWho owns the system afterwards?
Once the agreed payment is complete, you own the source code for the delivered system and your business data. I can hand over repositories, deployment notes and access details so you are not locked into a black box.
HostingCan hosting and deployment be handled?
Yes. Hosting, deployment, environment setup, domains and backups can be handled as part of the project. If you already have preferred infrastructure, I can work with that where it fits the build.
SupportWhat happens after launch?
Support can be included after launch for fixes, small improvements, monitoring and new workflow changes. If you prefer to run it internally, I can keep the handover practical and documented.
Existing systemsCan this connect to tools we already use?
I can connect to existing tools when it is sensible, but every integration is assessed during discovery. We will check API access, permissions, data quality, costs and reliability before promising a connection.
SecurityHow is security handled?
Security is designed in from the start: authentication, roles, least-privilege access, careful secrets handling, backups and sensible audit trails where needed. For regulated or specialist requirements, I will flag where extra expertise is needed.